Athletics department continues to show commitment to the investment in personnel.
Thomas Chen is in his fifth year at Stony Brook and in his second as the Assistant Athletics Director for Communications. He was originally hired in September 2010 as the Director of Athletic Communications. Chen oversees all aspects of communications for the athletics department, including media relations, publications, television & radio and the official athletics department website, StonyBrookAthletics.com. He also oversees the department's digital and social media properties. He has direct media responsiblity over the men's basketball and baseball teams. Chen also serves on the Director of Athletics management team.
Chen has been a part of a successful communications team that has garnered Stony Brook Athletics more attention than it has ever received. He and his staff have worked with numerous media outlets to gain attention in such prestigious outlets as Newsday, New York Times, New York Post, New York Daily News, WFAN, SI.com, SNY, ESPN.com and many others. Chen and his staff were responsible for handling the media blitz surrounding the baseball team's run to the College World Series that shocked the world.
Chen has also successfully overseen an overhaul ofStonyBrookAthletics.com, which relaunched in Nov. 2010 and again in Sept. 2013 and has seen an increase in web traffic by nine percent. His social media efforts, strategically coordinated with the hashtag #Seawolves, have led to a significant increase in followers on Twitter and Instagram and have led to consistent fan engagement during athletics events.
Chen arrived at Stony Brook in September 2010 after spending the last six years working at his alma mater, Northeastern University.
After serving as a student assistant at Northeastern for three years, Chen was hired as assistant director of sports information in June 2007. After earning a promotion to associate director in 2009, he successfully coordinated media strategies for the Matthews Arena renovation and the Sun Life Frozen Fenway event, which featured the Northeastern women's hockey team in collegiate women's hockey's first-ever outdoor game.
Also as associate director, Chen served as the managing editor for the official website of Northeastern University Athletics, GoNU.com. He also spearheaded the department effort to move GoNU.com's content management system to ICS Sidearm, which included a site re-design.
In addition to overseeing the day-to-day operations of the department, which included the hiring and scheduling of five employees and numerous student helpers, Chen also served as the primary contact for the Huskies men's basketball program, where he established relationships with media that resulted in coverage in the Boston Globe, Boston Herald, New York Times, FoxSports.com, ESPN the Magazine and ESPNBoston.com. Chen also served as the secondary contact for the Northeastern football team, where he was responsible for all media communications, statistics, press box management and road game travel.
A native of New York City, Chen graduated from Northeastern Summa Cum Laude with a bachelor's degree in journalism and a minor in History in May of 2007. He and his wife, Allison, reside in Huntington.